The first-team squad at Forest Green Rovers will now have access to Colour-Fit, a nutrition app which will offer them inspiration and instructions for creating quick and easy vegan meals to help fuel their training sessions and games.
The app will allow them to plan, prepare and document their meals while having the vital education to aid performance, at their fingertips.
Rovers are joining a long list of professional sports teams to join forces with Colour-Fit, the Nailsworth outfit joining the likes of Manchester City, Chelsea, Leicester City, Manchester United and Newcastle United as well as Welsh Rugby and Saracens in using the service.
Dr Tom Little, who is the strength and conditioning coach at Preston North End, founded the company in 2017, after years of frustration regarding nutrition.
"Over the course of my long career I constantly encountered the same problem with my clients; confusion when it comes to optimal nutrition and a lack of cooking skills. Therefore, I developed Colour-Fit to provide intuitive dietary knowledge and cooking confidence and it has brought me fantastic results in health and performance," he explained.
"Colour-Fit already works with elite sport clubs from all around the world, but this association is amongst my proudest. The work FGR do to promote healthy and sustainable lifestyles is an example for everyone.”
Forest Green Rovers’ fitness coach Tom Huelin brought the app to the club’s attention, believing it can benefit the players both on and off the field.
“Nutrition is an under-valued component of physical performance,” he explained.
“Colour-Fit is an excellent resource for helping our players make the right food choices. The recipe guides and videos make it simple to cook nutritious vegan meals, all on a smart phone or tablet.
The work with Colour-Fit will make up another important part of what goes on behind the scenes at the club, helping the players to be in peak physical condition come 3pm every Saturday.