Max Boon
Wednesday 22 August 2018

New partnership with British sportwear brand means there’s light at the end of the Hummel

Forest Green Rovers – the world’s first United Nations carbon neutral football club, has today announced a new partnership with British sportwear brand, PlayerLayer for the 18/19 season and beyond.

Following continued broken promises and no kit delivered almost a month into the club’s second season in the English Football League, Forest Green Rovers took the decision to part company with Hummel, its previously announced kit supplier to make the move to the up-and-coming PlayerLayer, based in Nottingham.

With its proven track record in supplying high quality, durable sports kits for many disciplines, PlayerLayer provides a variety of performance gear to a range of international teams – with a focus on winter sports, as well as supplying sports teams at a number of UK universities.

PlayerLayer is already in production on 100% bespoke home, away and third kits for Forest Green Rovers. The designs closely mirror those already announced – the famous green and black striped home kit, the striking all-black away kit and the (currently) undefeated sky blue third kit.

All designs will include FGR’s internet-famous three stars – one filled in to signify the club’s promotion to the Football League in 2017 – with two greyed-out to represent the chairman’s ambitions to reach the championship.  

Dale Vince, Chairman, Forest Green Rovers said:

“I’m genuinely excited to be working with PlayerLayer as the spirit of collaboration between us is really strong.  Their flexibility and focus on one-off designs means we can be super creative – not just with our first team kit, but with training wear and club merchandise too.  We have some ground breaking ideas for next year which we’ll start work on in the Autumn, and meanwhile we are at last confident that our kit is on its way.” 

Joe Middleton, CEO, PlayerLayer, added:

"We are a young company and we have an urge to build something new and do some things differently. We have looked at Forest Green for some time and admired their fearless approach to doing things in their own, sometimes, unique way. We share their outlook that you can have commercial and sporting success and still do the right thing for the long haul and we’re going to do everything we can to support them on their journey."

Forest Green Rovers will have all three PlayerLayer replica kits on sale for fans by mid-October, with pre-orders being honoured first. Those who had pre-ordered Hummel kit and keep their existing pre-orders will also receive an exclusive item from the club’s forthcoming ‘1889’ range – while full refunds are available from the club shop online. To request a refund or for any further questions email